9 Social Media Tips That Every Marketer Must Know

So many tasks, yet so little time, that is one of the problems of managing social media. But fear not, for we are here to help you accomplish maximum results at the most efficient time.

Here are the top nine productivity hacks that every marketer must know:

1. Group Similar Tasks

Rather than jumping from a task to another of a different nature, performing tasks with similar procedures will help you maintain focus. There will be a more definite sense of accomplishment for completing a batch of same processes, which will then contribute to a better focus on the next groups of tasks ahead. This will remind you that a large chunk of your work is complete.

2. Set Up a Chat Bot

It can be time-consuming to respond to every single message. An automated chatbot can handle common queries right away.

3. Use Tools to Schedule Posts

With tools like Buffer, Hootsuite, and Edgar, you can plan your social media's posts in one sitting. There's no need to open your social media accounts one by one every day; these tools will handle it for you.

4. Reuse Effective Posts

Every day doesn't necessarily entail a new original content. Recycling an old post that generates good engagements is another strategic action.

5. Utilise Smart Automation

It is a smart use of time to let automation tools like IFTTT (If This Then That) and Zapier to handle repetitive tasks for you. It can reshare posts from one social network to another, or give you custom emails when there are questions for you on Twitter. It can even automatically send out a tweet whenever you have uploaded new content on Youtube.

6. Don't Multitask

Studies show that your IQ decreases and your stress hormones increase whenever you multitask. Focusing your attention and effort to one thing at a time allows you to think critically and sets the rhythm for faster performance.

7. Mind Your Social Metrics

Schedule a date every month to assess what's working and what's not in your social media performances. There's no point in repeating something that doesn't yield results. Instead, find out what's most effective and improve on that.

8. Track Your Time

Take note of how you spend your time. You can better measure the return on investment of a social media project if you know how much time it took to create and run. This will also serve as a guide for you to better schedule tasks for your next project.

9. Learn to Say No

Mark your social media marketing priorities. If a request not within these priorities comes along, sometimes it's best to say no. It's all about prioritising, and then acting accordingly.

With these, you'll find yourself working more at a lesser consumption of time. Work smarter, not harder.