Digital Marketing

Consumer Search Optimisation: Higher Accuracy for Critical Search Requirements

Over the last decade, we’ve seen major changes that have evolved how search works for both brands and consumers. In the retail space, for ...

Despite the controversies around Facebook's practices on data privacy, there's no denying that it is still th...

Data makes it possible to create personalised experiences and offers to prospective customers. However, with events such as the GDPR reg...

Recently, we featured pieces of practical advice from experts on how to Increase Your Chances to be Featured in Knowledge Cards . On this ...

SEO

As brands and businesses compete for ranking, SEO becomes an increasingly important part of site development, from design to sound archite...

You have always relied on Google Maps to provide you with ways to reach places you want to go as quickly as possible - directions on...

Google Eye by yerythoo licensed under Creative Commons ( CC BY 2.0 ) When we think of data, we normally equate it with “boring stuf...

In our recent post, we tackled why meta descriptions should be given more attention and the common mistakes website owners commit with meta ...

SEO

When optimising for web pages, performance optimisation and off page techniques are the most common list toppers. However, there are on-pag...

Google announced Tuesday its new Top-Level Domain (TLD) offering .app from Google Registry. The domain was created especially for app...