Digital Marketing Has Taken Sales to a Whole New Level

In this digital age, Sales and Marketing, which used to be two different departments have become so closely tied with each other and their...

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What's Up, Google?

Lately, there seems to be so much going on around Google. There's nothing surprising really. These guys are in the habit of always...

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The Scientific Approach to Marketing

Photo Credits In the ever-changing world of marketing that continuously revolves around people, data, technology and numbers, it didn’t...

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Black Friday 2017 in UK

      Photo courtesy of David Holt , London November 2017 under  CC BY 2.0   While the Black Friday hype consistently developed sin...

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#SmallThanks Hub: SMBs Can Now Create Marketing Assets Out of Google Reviews

Christmas is in the air! It’s the time to show our love and give back to the people who helped to make our lives better each day - friends...

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SEO and UX Work Together to Create the Best User Experience

Search engines have placed more and more consideration to the overall experience of visitors when calculating site rankings. A lot of f...

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Google Leads the Way to Better Website Security With Chrome 62

Image courtesy of Hugh D'Andrade from Electronic Frontier Foundation, freely licensed under CC BY-SA 3.0 Every so often, we...

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2017 Trends In Advertising

Image courtesy of  Automotive Social  under  Creative Commons License 2.0 Nowadays, it’s not easy to spot whether you are being sold...

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Facebook Events Goes Local!

Contrary to its successful global outreach, the Facebook app Events has gone local! Facebook now lets you see what’s happening in town, ...

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Micro-Targeting: The New Key to Reaching Sales Goals

Mass Segmentation is losing its popularity to Micro-Targeting. Is it? - or is it evolving? Along with the rise of social media platf...

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